Airlines Tweak Their Pricing Strategies to Adopt New Ways to Boost Revenue

Malaysia Airlines

A Malaysia Airlines Airbus A350-900. The carrier is a customer of PROS, a revenue management solutions provider. Malaysia Airlines



Skift Take: Airlines need to shift from forecasting models that rely primarily on historical data to ones that analyze real-time demand. That's how Amazon and other e-commerce companies handle pricing. No wonder travel tech players PROs, Amadeus, Sabre, and Flyr spy an opportunity.

— Sean O'Neill

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* This article was originally published here

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