Booking.com Warns Car Partners About Using Over-the-Top Promo Lingo

Booking.com Warns Car Partners About Using Over-the-Top Promo Lingo


Skift Take: Booking.com doesn't want affiliates or other partners to make unsubstantiated promotional claims about the online travel agency having the "best," meaning the lowest prices, which it admits it doesn't have. With regulators in Europe and elsewhere watching its every move, Booking.com doesn't want to play like that.

— Dennis Schaal

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* This article was originally published here

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