Destination Marketers Must Evolve in 2022 in These 5 Areas

Destination Marketers Must Evolve in 2022 in These 5 Areas


Skift Take: The pandemic has been both a blessing and a curse for destination marketing with restricted budgets, a broadened scope of work, and a breather to rethink and restructure. This year will be pivotal for laying the groundwork to evolve nimbly in line with travel trends and to enhance organizational efficiencies.

— Varsha Arora

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