U.S. Travel Brands Hop on TikTok Marketing to Reach Next-Gen Travelers
Screenshots from TikTok, the short-video social media app, which has growing usefulness for travel marketing as U.S. travel brands. TikTok
Skift Take: TikTok is finally becoming a promising tool for travel marketers. But brands should expect a lot of trial and error. This social video app isn't just Instagram or YouTube by another name.
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