Ad Firms Migrate From Hotels to Alternative Lodging Along With Consumers During Pandemic
The River House, one of the vacation rentals available at South Fork Lodge Idaho, a resort in Swan Valley, Idaho. Owners of vacation rentals are seeking new ways to distribute their inventory via online booking channels. South Fork Lodge
Skift Take: Alternative accommodations aren't very alternative anymore. It's time for the sector to get the ad tech tools it deserves.
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