Have Price-Based Travel Decisions Lost Their Appeal?
A woman on an art walking tour in Rijeka, Croatia on May 26, 2021. An Expedia Group survey found that travelers want to explore new destinations, and the majority value sustainability over mere price considerations. Drugo More / Flickr.com
Skift Take: While climate change and the pandemic clearly ratcheted up travelers' concerns about factors other than price, are we at the point that Airbnb will compete against Vrbo, and Booking will battle Expedia over which companies have the lighter carbon footprints? That would indeed be progress.
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