The Standard Moves From Human Touch (Tone) to Human Text With New Hotel Chat
Elated is a chat-based guest request service created from a program at the Standard hotels (pictured: The Standard, High Line). The Standard
Skift Take: Hotel labor groups have justifiably been concerned over the industry push in the last year to offer contactless features like mobile check-in that reduce staffing needs. The Standard’s chat function replacing calls to the front desk may be the rare tech innovation that actually helps the worker.
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